About
Apache Advertising and Design was founded in 1998 by Matt Hoffpauir, honor graduate of the Art Institute of Houston and perpetual student of marketing, sales, and design.
Hoffpauir has more than 14 years of marketing and design experience in a variety of industries, including equestrian, agriculture, small business and even politics. He brings a unique combination of creativity and salesmanship to the table that is truly unmatched.
What once was a one-man freelance operation, has grown into a network of creative individuals that can handle any print and internet design task. New product launch, political campaigns, retail promotions – We’ve got you covered. Apache Advertising & Design will bring a team capable of handling photography, copywriting, web development, print collateral, email marketing, signage and more.
This web site is a collection of graphics and articles that not only show the design style and philosophy of Apache Advertising and Design, but also serve as an educational site through the use of blog articles and reference links. For more information, or to schedule a free consultation, please call us at 832.971.4905.
Philosophy
Design is a visual language used for communication. When quality design is combined with influential and direct copy writing, your business message serves to clarify and persuade. It becomes a form of professional expression. It sets you apart from your competitors and begins to establish your brand identity.
Our goal is to do great work for great people, by providing straight forward, clean, professional print and internet graphic design that will really make a difference for your business.
When designing for the web, we want to create user friendly sites that are simple to navigate and are accessible. Apache Advertising and Design prefers to build your internet presence using XHTML and CSS so you are visible to as many viewers and search engines as possible. Flash and video elements are added for a rich media experience, but not enough to distract from your message or diminish your search engine ranking.